VERNON MEMORIAL HEALTHCARE

ABOUT

 

Vernon Memorial Healthcare (VMH) is a distinguished healthcare provider headquartered in Viroqua, Wisconsin. Established with a mission to enhance the health and well-being of the communities it serves, VMH has grown to become a trusted name in healthcare, known for its commitment to delivering high-quality, patient-centered care. VMH operates a critical access hospital, several primary care clinics, specialty care clinics, and a rehabilitation facility, offering a comprehensive range of medical services to meet the diverse needs of its patients.

The organization places a strong emphasis on creating a welcoming and supportive environment for patients and their families. VMH's efforts in community engagement and health education have established it as a pillar of health and wellness in the region. By continually adapting to the evolving healthcare landscape and embracing innovative solutions, VMH ensures it remains at the forefront of providing exceptional healthcare services to its community.

 

CHALLENGES

Vernon Memorial Healthcare (VMH) aimed to enhance the visibility and promotion of its world-renowned orthopedic services. The challenge was to effectively highlight these services and engage both existing and potential patients through a combination of traditional and digital marketing methods. VMH recognized the need to update its online presence and integrate innovative digital strategies while maintaining strong traditional outreach efforts. By doing so, they sought to ensure comprehensive communication about their services and expertise, ultimately improving patient engagement and satisfaction.

 

SERVICES PROVIDED

Elevate Media Group (EMG) collaborated with Vernon Memorial Healthcare (VMH) to enhance their brand visibility. EMG created traditional TV spots and digital ads for platforms like Facebook and YouTube, reaching a broad audience. Additionally, EMG produced social media content, billboards, and advertisements for magazines and newspapers. This comprehensive approach helped increase VMH's brand awareness and customer engagement across various media channels.

    • Elevate Media Group provided Spartek Inc. with videography services, including on-site filming at their facilities and client locations. Using professional equipment, Elevate captured high-quality footage of Spartek's equipment in operation and conducted interviews with their team and clients.

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    • Elevate Media Group provided video editing services for Spartek Inc., focusing on eight equipment and testimonial videos. The editing process included adding graphics, and animations to enhance the visual appeal and clarity of the footage, ensuring the final videos were polished and engaging.

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PROJECT

ORTHOPEDIC EXCELLENCE AD Campaign

Nestled in Viroqua, Wisconsin, Vernon Memorial Healthcare (VMH) offers compassionate care with a rich history. Recognized by Healthgrades, VMH has been among America's 100 Best Hospitals for Joint Replacement for three consecutive years and boasts 11 years of Joint Replacement Excellence. VMH ranks in the top 5% nationally for joint replacement over the past decade and in the top 10% for 11 years. With 18 years as a Five-Star Recipient for Total Knee Replacement and three years for Total Hip Replacement, VMH ensures exceptional outcomes and patient satisfaction.

Vernon Memorial Healthcare aimed to enhance the visibility and promotion of its world-renowned orthopedic services, highlighting these services and engaging patients through both traditional and digital marketing methods. VMH needed to update its online presence and integrate innovative digital strategies to improve patient engagement and satisfaction. VMH partnered with Elevate Media Group to create a high-quality video showcasing their orthopedic services. The video included patient testimonials and informative segments about joint replacement procedures. It was used strategically across multiple platforms: featured on VMH’s Orthopedics webpage, shared on social media, and utilized in YouTube Ads campaigns. The promotional video increased awareness and interest in VMH's orthopedic services. The strategic placement of the video fostered better engagement with patients and improved VMH’s online presence.

The partnership with Elevate Media Group allowed Vernon Memorial Healthcare to effectively promote their orthopedic services, increasing awareness, enhancing patient engagement, and improving their online presence.

 

PROJECT

 

AMERICA'S 100 BEST HOSPITALS FOR JOINT REPLACEMENT - BILLBOARDS

Elevate Media Group partnered with Vernon Memorial Healthcare (VMH) to design a series of billboards celebrating VMH’s recognition as one of America’s 100 Best Hospitals for Joint Replacement. The billboards highlight this prestigious accolade, showcasing VMH’s dedication to high-quality healthcare and its expertise in orthopedic care.

Our team focused on creating visually impactful designs that would capture attention and communicate VMH’s commitment to excellence in joint replacement. The billboards incorporate bold graphics, clear messaging, and VMH’s branding to reinforce the hospital’s standing in the community as a trusted provider. These billboards not only celebrate VMH’s achievements but also strengthen its reputation and attract potential patients seeking top-notch orthopedic care.

 

VIDEO

DIGITAL MARKETING

WEB DESIGN

GRAPHIC DESIGN

DRONE

SOCIAL MEDIA

PHOTOGRAPHY

VIDEO DIGITAL MARKETING WEB DESIGN GRAPHIC DESIGN DRONE SOCIAL MEDIA PHOTOGRAPHY

Elevate offers a comprehensive range of services to meet all your creative and marketing needs. From professional video production and stunning graphic design to cutting-edge web development and effective digital marketing strategies, we have the expertise to bring your vision to life. Additionally, our drone services provide unique aerial perspectives that can elevate any project. Whatever your needs, Elevate is here to help you achieve your goals.

 

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