- HD / 4K / 6K
- Editing and Post Production
- Creative Development
- Social Media
Elevate Media Group is an award-winning multi-media agency based in La Crosse, WI. Elevate specializes in cinematic commercial video production and can film in up to 6K resolution. Elevate Media Group’s equipment allows our team to shoot projects large or small. Elevate’s team is not only creative but eager to capture your next production, explainer video, documentary, product, or corporate video. Whatever or wherever the story takes us, Elevate wants to tell it. From HD, 4K, 6K, slow motion, or FAA certified aerial drone capture; Elevate can get the view you’re looking for. Traditional video, not what you’re after? Turn to Elevate to produce animated content that will set you apart from the competition.
Customers want to see their services and products in action. Video isn’t just visual; it captures emotion and is extremely versatile. Video can be used both in traditional media and on digital and social media platforms. The flexibility of video adds to its return on investment since it can be used in a wide range of marketing platforms. Not only is video proven to be a key driver in increasing sales, but it also dramatically increases the chances of ranking on Google.
The demand for video content is also increasing as mobile usage surges. 90% of consumers watch videos on their mobile devices, a statistic that has steadily risen year-over-year as audiences grow ever larger. Google reports that smartphone users are twice as likely as TV viewers and 1.4 times more likely to feel a personal connection to brands that display video content or ads on their devices than desktop viewers do.
It’s clear that video is the desired content that customers look for when building and maintaining a brand. Let the talented team at Elevate guide you through the production process, so you can appreciate video’s wealth of benefits.
HD / 4K / 6K
Do you have a story that you need to tell? Want to get your audience engaged in compelling and memorable visuals? Elevate Media Group has the resources and equipment to position your company, service, or brand to the front line. From TV commercials to informational long-form videos, product promotions, and interviews, let us tell your story.
The equipment from Elevate Media Group lets us record up to 6K resolution. This level of detail gives your consumers an in-depth look at your product or service without breaking the bank. The added resolution gives our team extra flexibility to ensure your video is perfect from beginning to end. Video is a great learning platform and provides a simple way to consume messages even for the most casual of viewers. Videos do not need to be long to be effective, as 73% of marketing videos are in the length of fewer than two minutes. Videos also do not need to be relegated to a single advertising platform. Brands are actively repurposing longer videos into bumper advertisements, for example as six-second videos are long enough for some to retain and build significant brand awareness.
Simply put, video is a vital component for a well-thought-out marketing plan to succeed. The number of companies using video as a marketing tool has grown by 24 percent over the past three years, from 63 percent to 87 percent. If that trend continues, video content could reach all-time highs. Knowing this, Elevate Media Group challenges you to determine which side of the statistics you wish to fall on.
Animation & Explainer Videos
Want a fun and informative video explainer? Then animation could be the answer you need. Whether it’s an animation of a character, text in motion or moving 3D objects, you’ll be left with a video your audience will remember and want to see more of. Animated videos are an excellent way to tell your story. Animated videos allow companies to express complex ideas in eye-catching and easy to digest ways.
For this reason, animation has become one of the most powerful tools that companies can employ. Simply put, people prefer watching videos when it comes to consuming content than reading large amounts of written text. This has been demonstrated by the number of people (80%) who will watch a video in its entirety compared to the number of people reading the same material. However, shareability alone provides compelling evidence to include any type of video in your marketing plans, as recent studies show that videos can make up to 1,200% more shares than text and images combined.
Editing & Post Production
Time to make your video unforgettable. Our award-winning team gives your brand the TLC it deserves. Elevate leaves no stone unturned, from pacing to color correction, voice-over, and sound effects. Post-production is where the magic takes place. At Elevate, we never underestimate this stage’s significance. The skilled editors of Elevate examine all captured footage to determine the best takes for your video. Elevate prefers interaction at all stages of the production process, as it is our sincere belief that videos created in the dark should remain that way.
Elevate uses top-of-the-line editing equipment and software to ensure that all resources are available to us when editing. Our post-production system will help bring your video production to the next level. So whether you’re doing a commercial, launching a product, making an announcement, or launching a media campaign, you can trust your product/service is in the best of hands.
Creative Development & Management
Too many cooks in a kitchen can be a bad thing. At Elevate, we challenge that notion and take creative input where we can get it. We analyze, design, storyboard, and script to make the process smooth and productions meaningful. As with most things in life, the quickest solution is seldom the best. At Elevate; thorough research is conducted to ensure that our client’s requests are fully understood. One way Elevate works to establish our client’s vision is through storyboards. A storyboard is a series of sketches representing what the video production is intended to look like. This includes all important shots, angles, sounds, and actions. The storyboard is an essential part of the pre-production process, as it conveys how the story unfolds, as you can see how the shots fit together. It also allows everyone a chance to see and catch problems before they happen, ultimately saving time and money.
Additionally, Elevate can help clients create scripts for fully developed marketing campaigns. Although there is no real algorithm for how to conduct “perfect” creative research, a middle ground is often achieved. Ideas must be balanced by reasonable project goals and deadlines. Similarly, having unlimited time and space to try new ideas can lead to unproductive work habits. Elevate aims to control the creative process by remaining transparent throughout the production process with timelines and budgets as well as being continually open to feedback.
You got the content, let’s show it off. Need some help? You came in the right place. Good social marketing not only provides a better return on investment but is also a perfect way to strengthen your brand and speak directly to your audience. Our marketing team has both the skills in design and social know-how to put your product or service forward. Social media is the number one medium for targeting your customers and raising awareness about your brand. With almost half of the world’s population utilizing social media platforms, it comes as no surprise that it is the primary method of reaching customers. Taking advantage of social media allows our clients to stay top of mind with their customers. According to Pew Research Center, the majority of social media users use their accounts at least once a day, and many people check social media sites multiple times a day.
As social media remains a dominant force in advertising, it is increasingly becoming pay to play. Because of this, having social media accounts that are not only professionally curated but also have custom content is becoming increasingly important. Good management of social media can produce positive lead generation. Promoting your content on social channels is a great way to get your message across to the public. You’ve heard it before; you need to use Facebook advertising. Whether it’s simply a little help in the Facebook Ad department or a deep dive into retargeting and geofencing, your brand deserves the social TLC from Elevate’s team of skilled graphic, web, and video producers.