MARINE CREDIT UNION
Elevate Media Group has partnered with Marine Credit Union to provide creative and production support, helping communicate Marine’s mission and community impact through impactful campaigns and member-focused initiatives.
Marine Credit Union, founded in 1949 to serve employees of Mercury Marine in Fond du Lac, Wisconsin, has grown to support over 75,000 members across Wisconsin, Iowa, Minnesota, and Illinois. Dedicated to helping individuals and families achieve financial success regardless of their financial background, Marine has remained committed to this core principle.
ABOUT
CHALLENGES
Marine Credit Union sought to amplify its mission of financial literacy and community support through enhanced marketing strategies and engaging content. They needed creative solutions to effectively communicate their offerings and values to a wide audience, especially highlighting their community initiatives like the Marine Credit Union Foundation and financial education programs. Additionally, Marine needed assistance in explaining new products and services, such as their mobile app, to their tech-savvy but diverse member base.
SERVICES PROVIDED
Elevate Media Group has partnered with Marine Credit Union over many years to provide a comprehensive range of production and creative services. Over the years, Elevate has worked closely with various departments within Marine to develop high-quality content that aligns with their financial education goals and core values. Services include:
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Creating testimonials, interviews, training videos, and event coverage to showcase Marine's initiatives and successes.
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B-Roll videography to capture compelling visual content from unique perspectives.
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Providing professional headshots and "day in the life" images to humanize Marine's outreach efforts.
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Storyboarding, mockups, graphic design, internal signage, and digital graphics to build consistent branding.
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Producing live and virtual events to engage members and the broader community.
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Using tools like Adobe Premiere and After Effects to create polished, professional content, including animated explainer videos for new products and services.
PROJECT
MCU Member Stories
Marine Credit Union wanted to capture and share the real-life stories of their members to inspire others and highlight their financial empowerment programs. Elevate produced a series of testimonial videos that showcased members who had benefited from Marine’s financial products and services. These stories not only reflected the credit union's values of compassion and commitment but also served as authentic examples of how Marine helps individuals achieve their financial goals.
PROJECT
Foundation & Finding HOME Program Video
Through the Marine Credit Union Foundation, the Finding HOME program offers free financial education to families struggling to buy a home. Elevate has been instrumental in producing an annual video summarizing the foundation’s efforts, showcasing its community impact. The videos highlight success stories from the Finding HOME program, illustrating how participants transition from financial instability to homeownership. These videos serve as powerful fundraising tools, demonstrating the tangible difference donations can make.
PROJECT
Smart ATMs Animated video
Elevate Media Group collaborated with Marine Credit Union to produce an animated video introducing their new Smart ATM program. The video showcases the versatility of MCU’s Smart ATMs, which allow members to manage their finances with ease and convenience. Users can deposit checks, withdraw or deposit cash, check balances, transfer funds, change their debit card PIN, or even make loan payments—all from a single Smart ATM.
The animation brings the Smart ATM features to life in a simple and engaging way, using clear visuals and intuitive icons to guide viewers through the range of services. By illustrating real-life scenarios, the video highlights how MCU’s Smart ATMs make everyday banking more accessible and user-friendly for members. This animated video not only enhances awareness of the program but also underscores Marine Credit Union’s commitment to providing innovative, member-focused financial solutions.
VIDEO
DIGITAL MARKETING
WEB DESIGN
GRAPHIC DESIGN
DRONE
SOCIAL MEDIA
PHOTOGRAPHY
VIDEO DIGITAL MARKETING WEB DESIGN GRAPHIC DESIGN DRONE SOCIAL MEDIA PHOTOGRAPHY
Elevate offers a comprehensive range of services to meet all your creative and marketing needs. From professional video production and stunning graphic design to cutting-edge web development and effective digital marketing strategies, we have the expertise to bring your vision to life. Additionally, our drone services provide unique aerial perspectives that can elevate any project. Whatever your needs, Elevate is here to help you achieve your goals.
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